Monday, August 25, 2008

Making the Customer Feel Comfortable Should Be the Top Priority

Many times we believe that our priority is making hundreds and hundreds of dollars, but have you ask your self how is it that you can do that? The answer to this is maintaining your customer happy. Priority should be given to the customers, the reason for this it’s because when you have a customer that continues to choose your auto repair shop over and over again, will most likely bring you more customers (word of mouth).

Maintaining a good relationship with your clients it’s very important. It starts by the minute they walk into your office. This is where the moment of truth occurs. This is where the customer decides in his/her mind if this is the place they want to be coming to fix their car.

You should always show an enthusiastic and friendly attitude and receive the customer as if you knew this was the only time you had to impress. Make sure you have an adequate waiting room and always be updated with technology.

Some ideas to make your customer feel comfortable start by having a good air conditioning running all the time. Update your television to a new flat screen and offer either cable TV or a good documentary. In this day and age, wireless Internet is the first thing that shouldn’t be missing from the waiting room. A customer would rather spend the time waiting for a repair (this is also makes a sale a lot easier) at a repair shop where he/she has access to the Internet just for the simple reason that they could be entertained or catching up with work.

1 comments:

AutoCareNY said...

hi im 26.. own my own repair shop and i am struggling. Thanks for writing.